This Is Where We’re Whisking!

Matchaful Mulberry Street Location

We’ve come a long way from Matchaful’s roots, whisking weekly at Smorgasburg in Brooklyn and moving from pop-up café to pop-up café. Today, we operate three permanent locations in NYC. Each café is its own little oasis of rest and restoration, the perfect stop to add into your daily ritual.


 Matchaful Canal Street Café


SoHo - 359 Canal St.

It’s been nearly two years—the doors to our café at 359 Canal St. opened in Summer 2019. This location has quickly become a neighborhood mainstay, where our friends and guests can feel energized by the lush greenery and our hand-whisked matcha. Situated on the edge of SoHo, Tribeca, and Chinatown, it was important to us to reflect the essence of each place in our café. Here we combine trends and tradition while celebrating matcha’s many health benefits.

Whisking hours: every day, 9AM to 5PM


 Matchaful café at Whole Foods Market in Hudson Yards


Hudson Yards - Whole Foods Market at 450 W 33rd St.

In the middle of the COVID-19 pandemic, we were able to open a shiny new café inside the Whole Foods Market at Hudson Yards. How? Thanks to you, our loyal friends! Housed inside one of the largest health-food stores in the city, this location is truly a one-stop-shop for all things nourishing and nutritious—and indulgent. Besides all our creative drinks and grab-and-go food items, our Hudson Yards café has a vegan soft serve machine; a summertime (or anytime) hit with Matchaful enthusiasts and casual shoppers. Come say hi and try our seasonal Hojicha Chocolate and Matcha twist.

Whisking hours: every day, 8AM to 7PM


 Matchaful Mulberry Street Café


Nolita - 217 Mulberry St.

Our youngest café is in the hottest area of the moment: Nolita’s Mulberry St., between Prince and Spring St. Our outdoor patio—a first for Matchaful—has quickly become a favorite safe spot to relax and meet up with friends in the neighborhood. This location also houses our kitchen, and you’ll always find a well-stocked fridge with seasonal creations and plant-based staples here. Oh, and did we mention the matcha-colored marble serving counter?

Whisking hours: every day, 9AM to 6PM


Visit our café page for more details, or to order takeout or delivery from your closest location!