At Matchaful, we are dedicated to transforming the matcha experience by serving premium, high-quality matcha drinks and products in a welcoming and vibrant café environment. We take pride in our artisanal approach to matcha, ensuring that each cup embodies the essence of authentic Japanese tea culture. Our mission is to create a memorable experience for every customer, driven by our commitment to quality, sustainability, and exceptional service.

Position Overview:

The District Regional Cafe Manager has the responsibility of overseeing all senior café leadership and the overall performance of NYC Matchaful cafés. This role requires a passion for Matcha, exceptional leadership skills, and a strong focus on retail growth and the highest standards of quality and customer satisfaction. The District Regional Cafe Manager will lead a team of dedicated managers and retail staff across 9 Matchaful locations to drive the growth and success of our café business, setting a standard of excellence that will allow Matchaful to expand further across NYC and in other markets. 

The District Regional Cafe Manager will report directly to the CEO/Director of Operations. They will directly manage all NYC General Managers and Assistant Store Leads where applicable. 

Key Responsibilities:

1. Operational Excellence:

• Oversee all aspects of café operations, including but not limited to staffing, inventory management, quality assurance, SOPs, and financial performance.
• Ensure adherence to Matchaful’s operational standards and procedures, including food safety, cleanliness, and quality control.
• Monitor and analyze sales data, customer feedback, and operational metrics to identify opportunities for improvement and growth.
• Oversee café floor deployment, ensuring clear station ownership, break compliance, and seamless daily operations. 
• Lead hiring and team planning for current and upcoming new store openings, owning recruiting, interviewing, and onboarding.
• Update and maintain Retail, Pastry, and Grab & Go planograms across all cafes.
• Review timecards weekly and report any key observations to Director of Retail Ops 

1. Financial Management:

• Oversee café net sales, including forecasting, cost control, and financial targets.
• Conduct weekly and monthly COGS review calls with Cafe Leadership to review waste and AVT reports.
• Inspire Cafe Leadership and their teams to meet their KPI goals, including P&L, waste, labor, sales, and review targets.
• Prepare reports on KPI tracking to Director of Ops as needed
• Drive labor efficiency by partnering with GMs to build data-informed schedules using historical trends and forecasting.
• Present ideas to improve operational efficiency to achieve financial targets and profitability.
• Handle cash management and ensure accurate financial transactions and records.

1. Compliance and Safety:

• Ensure compliance with health, safety, and labor regulations. Ensure all NYC stores get or maintain A restaurant grades.
• Conduct regular Cafe Audit inspections to maintain a clean and safe working environment for both staff and customers.
• Review timecards for Cafe Leadership, ensuring minimum requirements are being met and break compliance is upheld. 
• Implement and monitor safety protocols and emergency procedures.

1. Team Leadership an Development:

• Manage Matchaful store teams, conducting weekly meetings with store leadership, while fostering a positive, collaborative and productive work environment.
• Lead and grow teams, focusing on development and empowerment of Cafe Management and their teams.
• Lead hiring and team planning for existing cafes and future New Store Openings.
• Support bar operations as needed across opening, mid, and closing shifts.
• Creates initiatives to drive team culture and positive team morale across all locations.
• Develop intentional training and company growth plans for new café leaders, ensuring a strong understanding of all aspects of café operations and company mission.
• Share team accomplishments, promotions, and weekly reporting on Slack.
• Conduct quarterly performance reviews for direct reports, providing constructive feedback, and supporting professional development.
• Lead by example, demonstrating a strong work ethic, exceptional customer service, and a passion for Matcha and our offerings.
• Demonstrate ER (Employee Relations) and HR (Human Resources) knowledge, collaborating cross-functionally with high-level communication abilities.

1. Customer Experience:

• Inspire team to improve Google Ratings across all cafes and ensure new stores launch with high reviews by working with Sr. Cafe Leadership to improve service standards and quality of drinks.
• Ensure all team members are following our Guest Journey Map and that every customer receives a memorable and high-quality experience, from the moment they enter the café to their departure.
• Identify high level customer trends and create and implement solutions for improvement.
• Coaching and developing Cafe Leadership on guest experience and operations, ensuring an elevated experience.
• Address and resolve customer concerns or complaints in a timely and professional manner.
• Implement and uphold customer service standards that reflect Matchaful’s commitment to excellence.

1. Sales and Marketing:

• Collaborate with the marketing team to execute local marketing initiatives and promotions to drive foot traffic and increase sales.
• Collaborate with the marketing team to implement brand strategies and enhance the café’s visibility and reputation.
• Help to execute on-site brand partnership events as needed, and work closely with Training Manager to ensure all team members are trained on seasonal offerings and presentation. 
• Monitor market trends and competitor activity to stay informed and competitive.
• Monitor holiday, store closure hours, and opening hours changes across Google, Yelp, and third party ordering apps
  
  

Qualifications:

• Bachelor’s degree in Business Administration, Hospitality Management, or a related field preferred.
• NYC Food Protection Certificate
• 3-5 years of experience in retail and/or F&B industry 
• 2-5 years of multi-unit or similar leadership experience in fast-casual or full-service restaurant settings
• Experience with POS systems, inventory management software, restaurant management software, and basic financial reporting tools. Experience with MarketMan is a plus
• Experience reviewing P&Ls and and consistently achieving KPI targets
• Strong appreciation of Matcha and Japanese tea culture is a plus
• Excellent leadership, communication, and interpersonal skills
• Ability to manage multiple tasks and priorities in a fast-paced, dynamic environment
• Commitment to delivering exceptional customer service and maintaining high-quality hospitality standards
• Strong decision-making and conflict resolution skills to navigate challenges effectively
• Comfort and ability to communicate effectively with the executive team and senior leadership, conveying complex information in a clear and concise manner
• Flexibility to work varying shifts, including weekends and holidays

Benefits & Perks: 

Health Insurance, Dental Insurance, Vision Insurance

PTO, Commuter Benefits, Performance-based Bonuses, Free Daily Matchaful Cafe Drink, Retail & Food Discounts

Salary Range $85k-$100k

About the Role:

Reporting to the Manager of Education, you will be responsible for leading the daily operations and educational programming at Matchaful’s brand new Ritual Bar and Stone Mill in Williamsburg. The Ritual Bar consists of a limited-seating tea tasting counter, focused on intimate experiences, storytelling, and tea education. Visitors will reserve seats for hands-on tea classes, guided tastings, and exclusive offerings.

You will receive hands-on education to lead reservation-only tastings and classes, execute unique beverages and experiences from our menu of rotating seasonal offerings with utmost precision, and become an invaluable source of knowledge about Japanese tea. 

As Experience Lead, you will own grinding operations and command a strong understanding of proper equipment handling and production schedule, including loading tencha leaves and packing fresh ground matcha, maintaining a consistent cleaning schedule, and being able to walk guests through the grinding process from leaf to tin.

Finally, you will maintain a pristine, aesthetically pleasing, and organized environment, and uphold the highest level of customer service at both the Ritual Bar and in our cafes—all while forging unique connections with our staff and our guests.

About You:

• Strong leadership capabilities
• Ability to work independently
• Passion and respect for the traditional art of Japanese tea
• Extreme care for both front and back of house
• Excellent communication skills, including the patience and clear communication to teach to absolute beginners
• Utmost humility and desire to learn, make mistakes, and receive constructive feedback
• Ability to thrive in a flexible and dynamic work environment
• Excellent customer service skills and desire for connecting with community
• Pristine level of organization
• Incredible attention to detail
• Commitment to improving all aspects of café operations and presentation
• Excited to take ownership of a new initiative and play a key role in shaping a growing company’s artisanal tea program 

Requirements:

• 2+ years of hospitality leadership and/or training experience
• 1+ year experience in specialty tea
• Flexible schedule and full time availability (40 hours/week commitment, including Saturday or Sunday)
• Bartending experience | major plus 
• Food handlers permit | required
• All backgrounds are encouraged to apply, even if all requirements are not met. We’re looking for passionate people! 

Core responsibilities including but not limited to:

• Ensure the Ritual Bar and Grinding Room operate successfully:
• Devise plans to achieve monthly sales goals set by the Regional Leader and Manager of Education 
• Ensure Ritual Bar is always prepared for a health inspection and support Williamsburg cafe staff with maintaining an inspection grade of “A”
• Attend weekly meetings with leadership to review priorities and sales goals
• Frequently communicate equipment issues or ingredient/supply shortages on items to Matchaful’s leadership team via Slack
• Conduct consistent or as-needed quality checks on all drinks/products
• Communicate closely with Store Lead to place orders from Commissary Kitchen. 
• Label and date all fresh concentrates, milks, and produce to ensure nothing is used past its recommended date.
• Conduct weekly and monthly inventory counts. Enforce and maintain record-keeping of all food waste.
• Keep retail stocked on display shelves ​at all times and​ maintain a visually impeccable storefront according to planograms provided
• Keep Ritual Bar and surrounding customer areas clean and free of clutter at all times
• Act as a team player with the Williamsburg cafe team to ensure a seamless and best in class customer experience throughout the entire cafe space 
• Uphold the mission of providing an educational experience for guests and cafe staff:
• Track and manage reservations for the Ritual Bar’s portfolio of experiences, including counter reservations, space rentals, corporate events, and classes
• Independently lead public-facing educational programming devised by the Manager of Education 
• Provide detailed reports on classes to improve efficiency, engagement, and guest satisfaction 
• Own all education related to matcha grinders–lead tours, educate staff and customers. 
• Lead education sessions for new cafe employees on-site at the Ritual Bar
• Assist with other events, tastings, and demonstrations as necessary 
• Own daily grinding operations and know the grinding process from leaf to tin:
• Maintain strict product quality standards and flag any defective product.
• Monitor inventory and report back to management whether production needs to be dialed up or down. 
• Maintain the grinding room production schedule by closely monitoring input and output. 
• Ensure that all Grinding Room equipment is in good operating condition and troubleshoot and report and equipment issues to leadership in a timely manner.

Compensation:

• Pay: $22.00 - $28.00 per hour
• Job Type: Full-time, 40 hours per week

Benefits:

• Employee discount on all matcha retail + food items
• Two free matcha drinks per day
• Mental Health and Wellness PTO 
• Medical Insurance provided by River Health

Matchaful Cafés, NYC

Matchaful offers sustainable Japanese matcha and active botanical nutrition. We have (8) cafe locations in NYC and are passionate about leading the matcha movement in a sustainable, elevated and respectable way.

Making matcha is all about the highest level of integrity, recipe mastery, and the energy to showcase your creations. We are looking for a caring and diligent Store Lead to join our growing team.

Matchaful is committed to offering healthy, plant-based offerings and a serene environment to enjoy a beautiful cup of matcha. We respect the art of Japanese matcha making, while bringing awareness around wellness through all of our adaptogenic ingredients.

As Matchaful’s Store Lead, you'll be responsible for leading the daily operations, people, and initiatives at our Prince St. store in Soho. You will help to ensure the highest level of quality for our incredible matcha-based wellness drinks and food, maintaining a pristine (and aesthetically amazing) environment, and upholding the highest level of service—all while forging unique connections with our staff and our customers.

Salary Range $62,400 - $65,400

Health benefits available 

5 days/week commitment

About You:

• Strong leadership capabilities
• Respect for the art of matcha and how it's respectfully made
• Extreme care for the café space
• Excellent communication skills and customer connection
• Pristine level of organization
• Incredible attention to detail

Core Responsibilities:

• Lead matcharista team on store priorities and directives
• Attend biweekly manager meeting to review priorities and sales goals
• Lead initiatives to maintain a happy and professional workplace environment and make sure staff is complying with company dress code and etiquette policies
• Develop and continue skill set of matcharistas and communicate performance updates on a weekly basis to General Manager
• Make sure that staff is executing menu changes or seasonal menu items properly
• Communicate written warning to the matcharista
• Regularly communicate with the store team via internal chat channels
• Manage café scheduling on Square Teams
• Make sure all shifts are covered - when baristas are sick, no-shows, etc.
• Ensure café is always prepared for a health inspection, lead the café to maintain an A inspection grade
• Streamline drink-making, flow, etc.
• Conduct daily quality checks on all drinks/products
• Collect feedback from both staff and customers and figure out how to improve overall experience
• Monitor employee time cards in Square
• Lead organization of basement storage areas
• Conduct weekly and monthly inventory reports in Marketman, ensure that Square is accurately reported
• Order milk and some other items based on Square sales reports
• Ensure all concentrates are sufficiently prepared at all times
• Monitor dates of all fresh concentrates, milks, and produce, to ensure nothing is used past its recommended date - Make sure everything is labeled.
• Enforce record keeping of all food waste
• Set daily (and sometimes hourly) sales goals for employees, and inspire team to meet them
• Keep retail stocked on display shelves ​at all times—​maintain a beautiful storefront
• Delegate tasks to staff during slow periods

Required Qualifications:

• 2+ years of hospitality leadership experience
• You can lift up to 50 lbs
• Wellness background | major plus
• Food handlers permit | major plus

Hudson Yards Cafe, NYC

Hourly wage: $20 hourly +tips 

Matchaful offers sustainable Japanese matcha and active botanical nutrition. We have (8) cafe locations in NYC and are passionate about leading the matcha movement in a thoughtful, elevated and respectable way.

Making matcha is all about the highest level of integrity, recipe mastery, and the energy to showcase your creations. We are looking for a caring and diligent Assistant Store Lead to join our growing team and lead our Hudson Yards location.

Matchaful is committed to offering healthy, plant-based offerings and a serene environment to enjoy a perfectly crafted cup of matcha. We respect the art of Japanese matcha whisking, while fostering education around wellness through our adaptogenic ingredient bar.

As Matchaful’s Assistant Store Lead, you will be responsible for leading the daily operations, people, and sales initiatives at our Hudson Yards location. You will ensure the highest level of quality for our incredible matcha-based wellness drinks and food, maintain a pristine, aesthetically amazing, and organized environment, and uphold the highest level of customer service—all while forging unique connections with our staff and our guests.

About You:

• Strong leadership capabilities
• Respect for the traditional art of matcha 
• Extreme care for the café space
• Excellent communication skills
• Excellent customer service skills and desire for connecting with community
• Pristine level of organization
• Incredible attention to detail
• Commitment to improving our café operations and presentation

Requirements:

• 2+ years of hospitality leadership experience
• Flexible schedule and full time availability (40 hours/week commitment)
• Wellness background | major plus
• Food handlers permit | required

Core responsibilities (but not limited to): 

• Monitor daily sales goals for employees, help to increase average ticket price by promoting upsell opportunities, and inspire team to meet them
• Work towards 17% labor goals and maintain or improve Google ratings
• Lead matcharista team on company and store priorities and directives
• Incorporate sales techniques to boost retail sales   
• Assist in onboarding new hires, training new team members, and retraining team members
• Ensure employees consistently adhere to established procedures and protocols set by Regional Lead/Company
• Attend weekly meetings with leadership to review priorities and sales goals
• Lead initiatives to maintain a happy and professional workplace environment and make sure staff is complying with company dress code and etiquette policies, as well as DOH compliance at all times
• Develop and continue skill set of matcharistas and communicate performance updates on a weekly basis to Regional Leader
• Order weekly items through Marketman and adjust Weekly Ordering Schedules as needed
• Communicate equipment issues or ingredient/supply shortages on items
• Make sure that staff are executing menu changes or seasonal menu items properly
• Correct certain disciplinary actions while working and communicate them to Regional Leader
• Communicate on a regular basis to the store team via Slack
• Manage café scheduling on Square Teams
•  Communicate with barista staff about schedule changes
• Assist with keeping shifts covered - when baristas are sick, no-shows, etc.
• Ensure café is always prepared for a health inspection, lead the café to maintain an A inspection grade
• Ensure that drink making is streamlined and there’s a good flow
• Conduct consistent or as-needed quality checks on all drinks/products
• Monitor employee time cards in Square
• Lead organization of all storage areas
• Conduct weekly and monthly inventory reports in Marketman, ensure that Square is accurately reported 
• Required to be available for EOM inventory counts (last day of the month) 
• Place orders to Commissary Kitchen based on Square sales reports through Marketman
• Ensure all concentrates are sufficiently stocked at all times
• Monitor dates of all fresh concentrates, milks, and produce, to ensure nothing is used past its recommended date - Make sure everything is labeled.
• Enforce and maintain record keeping of all food waste
• Keep retail stocked on display shelves ​at all times and ​maintain beautiful storefront
• Delegate tasks to staff during slow periods
• Receive, organize and adjust invoices into Marketman

Matchaful Culinary Lab, Clinton Hill, Brooklyn NYC

$18-22/hr

Matchaful offers sustainable Japanese matcha and active botanical nutrition. We currently have (6) cafe locations in NYC, and we’re expanding this summer into Brooklyn! Our small team is passionate about leading the plant-based matcha + food movement in a sustainable, elevated and respectable way.

The Matchaful Culinary Lab in Clinton Hill will be the largest space we've been in yet, and it will feature our first dedicated culinary production facility as well as our signature Matchaful Café. At Matchaful, we make all of our concentrates for our creative lattes- such as the beloved ginger zing, secret garden, and cacao dream - in our very own kitchen. Over the past few years, we’ve also expanded our plant-based, gluten-free offerings to include a yuzu donut, vegan soft serve, matcha sunflower butter oats, and matcha sesame noodles…to name a few. Matchaful’s Grain-Free Granola that is now sold in grocery stores was actually developed in our café kitchen. The Matchaful Culinary Lab will be a space for innovation, experimentation, and nourishment! We can’t wait to give our loyal community a window into what we’re doing behind the scenes. 

As Matchaful’s Prep Chef, you will be responsible for the preparation of our in-house food offerings, cleaning and organizing the space, and working directly under our Head Chef and Culinary Manager.

Lots of growth opportunities exist as Matchaful as we expand our culinary offerings and cafe footprint this year! We are open to interviewing all levels of experience to find the right fit if it exists within our team - we are always changing and growing! Please email your resume and a brief cover letter about why you’d be a great fit for our team to retail@matchaful.com.

About the Prep Chef role: 

• 3-4 days/week minimum commitment
• Prepare food to meet orders for all cafés daily 
• Build prep kits for kitchen and set up production for success 
• Communicate on Slack with managers about day to day tasks 
• Follow best kitchen practices and follow all kitchen protocols 
• Accurately label and store food items
• Maintain ingredient stocks
• Wash dishes and conduct daily cleaning tasks 
• Must be able to commit to working early hours 
• Must be willing to obtain a Food Protection Certificate if not already certified 
• Record all production events in production log and kitchen waste log 
• Assist with End of Month inventory accounts as needed

About You:

• Great team player
• Passionate about plant-based food and matcha
• Awesome communicator 
• Hardworking and efficient
• You take direction well and are open to constructive feedback 
• You work well under pressure 
• Physical stamina to stand for long periods
• Ability to reach, stoop, bend and lift up heavy items or equipment up to 50 lbs
• Attention to detail
• You love organization and helping to improve kitchen spaces 
• 2-3 years of professional kitchen experience, commissary kitchen experience a plus
• Culinary school education is a plus (but not necessary)
• Food Protection Certificate a plus
• You love learning and you want to grow with Matchaful! 

Matchaful Cafés, NYC

Matchaful offers sustainable Japanese matcha and active botanical nutrition. We have (8) cafe locations in NYC and are passionate about leading the matcha movement in a sustainable, elevated and respectable way.

Making matcha is all about the highest level of integrity, recipe mastery, and the energy to showcase your creations. We are looking for caring, emotionally mature, and diligent baristas to join our growing team.

Matchaful is committed to offering healthy, plant-based offerings and a serene environment to enjoy a beautiful cup of matcha. We respect the art of Japanese matcha making, while bringing awareness around wellness through all of our adaptogenic ingredients.

As Matchaful’s Matcharista, you'll be responsible for creating our incredible matcha-based wellness items, maintaining a pristine (and aesthetically amazing) environment, and upholding the highest level of service—all while forging unique connections with our customers.

***We are a growing company, many opportunities exist as Matchaful expands our cafe footprint this year.

3 days/week minimum commitment. Ideally would be able to commit to working 4-5 days per week at any location

Starting Pay: $16.50/hr + tips. Increases to $17 with a Food Protection Certificate, which must be obtained within 30 days

About You:

• Emotionally mature
• Care about matcha and how it's respectfully made
• Extreme care for the café space
• Excellent communication skills and customer connection
• Pristine level of organization
• Incredible attention to detail

Requirements:

• 1-2+ years of hospitality experience
• You can lift up to 50 lbs
• Wellness background | major plus
• Food handles permit | major plus