{"title":"Featured","description":"","products":[{"product_id":"single-origin-hikari-30g-tin","title":"Hikari Single Origin Matcha - 30g","description":"\u003cp\u003eHikari, our Single Origin Ceremonial Matcha, offers a smooth and creamy palette with tasting notes of walnut, lemon, and butter. This robustly-bodied matcha is our go-to for creative lattes and smoothies.\u003c\/p\u003e\n\u003cp\u003eSustainably grown in the hills of Shizuoka, Japan, this unique tea is carefully crafted from hand-picked tea leaves of the green tea shrub. What makes Hikari special is its authentic makeup of 100% Japanese matcha from a single source, in comparison to most matcha products which are often blends from multiple farms or mixed with green tea.\u003c\/p\u003e\n\u003cp\u003eSourced from Hattori Tea Farm, a multi-generational single estate, Hikari is ground to order from first harvest tea leaves. It is pesticide-free, fertilized with organic materials, and shaded by solar panels. At Matchaful, we believe you should know where your matcha came from and the journey it took to get to you, from farm-to-whisk™.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eIngredients: 100% Pure Japanese Matcha.\u003cem\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAlso available in \u003ca href=\"https:\/\/www.matchaful.com\/products\/hikari-single-origin-matcha-100g\" title=\"Hikari Single Origin Matcha 100g\"\u003e100g bag\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":850404999193,"sku":"MSK20036","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hikari-single-origin-matcha-30g.jpg?v=1780456683"},{"product_id":"hikari-single-origin-matcha-100g","title":"Hikari Single Origin Matcha - 100g","description":"\u003cp\u003eHikari, our Single Origin Ceremonial Matcha, offers a smooth and creamy palette with tasting notes of walnut, lemon, and butter. This robustly-bodied matcha is our go-to for creative lattes and smoothies.\u003c\/p\u003e\n\u003cp\u003eSustainably grown in the hills of Shizuoka, Japan, this unique tea is carefully crafted from hand-picked tea leaves of the green tea shrub. What makes Hikari special is its authentic makeup of 100% Japanese matcha from a single source, in comparison to most matcha products which are often blends from multiple farms or mixed with green tea.\u003c\/p\u003e\n\u003cp\u003eSourced from Hattori Tea Farm, a multi-generational single estate, Hikari is ground to order from first harvest tea leaves. It is pesticide-free, fertilized with organic materials, and shaded by solar panels. At Matchaful, we believe you should know where your matcha came from and the journey it took to get to you, from farm-to-whisk™.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eIngredients: 100% Pure Japanese Matcha.\u003c\/p\u003e\n\u003cp\u003eAlso available in \u003ca href=\"https:\/\/www.matchaful.com\/products\/single-origin-hikari-30g-tin\" title=\"Single Origin Hikari Matcha 30g Tin\"\u003e30g tin\u003c\/a\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":12290161147959,"sku":"MSH20023","price":79.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hikari-single-origin-matcha-100g-bag.jpg?v=1781642154"},{"product_id":"organic-kiwami-single-cultivar-matcha-30g","title":"Organic Kiwami Single Cultivar Matcha - 30g","description":"\u003cp\u003eThe word Kiwami translates to \"ultimate\" or \"extreme.\" Displaying a balanced umami flavor, Kiwami presents tasting notes of florals, honey, and cream, a refreshing fragrance, and a hint of natural sweetness.\u003c\/p\u003e\n\u003cp\u003eSustainably grown in the hills of Shizuoka, Japan at Hattori Tea Farm by Hattori-san, a fourth-generation farmer and pioneer in his field, this matcha is carefully crafted from hand-picked tea leaves of a single cultivar: the Okumidori variety, well-renowned for its matcha profile. This makes Kiwami rare, as most matcha is made using a blend of cultivars from multiple farms in order to achieve the desired balanced taste.\u003c\/p\u003e\n\u003cp\u003eShaded by solar panels using Hattori-san's patented technique and fertilized exclusively with organic materials, Kiwami is now USDA Certified Organic, a recognition that reflects how this matcha has always been grown.\u003c\/p\u003e\n\u003cp\u003eAfter harvest, the leaves are steamed immediately to stop oxidation and lock in color, flavor, and nutrients. They're dried, de-stemmed, and de-veined down to pure tencha, then stone-milled to order at low temperatures, so that nothing about the leaf is altered or lost before it reaches you.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIngredients: 100% Pure Japanese Matcha (Okumidori Cultivar, USDA Certified Organic)\u003cbr\u003e\u003cbr\u003eAlso available in \u003ca title=\"Organic Kiwami Single Cultivar Matcha 100g\" href=\"https:\/\/www.matchaful.com\/products\/organic-kiwami-single-cultivar-matcha-100g\"\u003e100g bag\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":12772849582135,"sku":"MSK20037","price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/organic-kiwami-single-cultivar-matcha-30g.jpg?v=1780453660"},{"product_id":"organic-kiwami-single-cultivar-matcha-100g","title":"Organic Kiwami Single Cultivar Matcha - 100g","description":"\u003cp\u003eThe word Kiwami translates to \"ultimate\" or \"extreme.\" Displaying a balanced umami flavor, Kiwami presents tasting notes of florals, honey, and cream, a refreshing fragrance, and a hint of natural sweetness.\u003c\/p\u003e\n\u003cp\u003eSustainably grown in the hills of Shizuoka, Japan at Hattori Tea Farm by Hattori-san, a fourth-generation farmer and pioneer in his field, this matcha is carefully crafted from hand-picked tea leaves of a single cultivar: the Okumidori variety, well-renowned for its matcha profile. This makes Kiwami rare, as most matcha is made using a blend of cultivars from multiple farms in order to achieve the desired balanced taste.\u003c\/p\u003e\n\u003cp\u003eShaded by solar panels using Hattori-san's patented technique and fertilized exclusively with organic materials, Kiwami is now USDA Certified Organic, a recognition that reflects how this matcha has always been grown.\u003c\/p\u003e\n\u003cp\u003eAfter harvest, the leaves are steamed immediately to stop oxidation and lock in color, flavor, and nutrients. They're dried, de-stemmed, and de-veined down to pure tencha, then stone-milled to order at low temperatures, so that nothing about the leaf is altered or lost before it reaches you.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIngredients: 100% Pure Japanese Matcha (Okumidori Cultivar, USDA Certified Organic)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eAlso available in \u003ca href=\"https:\/\/www.matchaful.com\/products\/organic-kiwami-single-cultivar-matcha-30g\" title=\"Organic Kiwami Single Cultivar Matcha 30g\"\u003e30g tin\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":30766512242743,"sku":"MSK20027","price":98.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/organic-kiwami-single-cultivar-matcha-100g-bag.jpg?v=1781641872"},{"product_id":"activated-matcha-granola-8oz","title":"Original Grain-Free Activated Matcha Granola - 8oz","description":"\u003cp\u003eDelicious from the first bite, nourishing for the body, and easy on the eyes—our Activated Matcha Granola is a snack like no other. Originally handcrafted in our plant-based Soho kitchen, this Vitamin A rich granola is completely free of grains and refined sugars.\u003c\/p\u003e\n\u003cp\u003eThe granola’s vibrant green hue comes from our antioxidant-dense \u003ca title=\"Hikari Single Origin Ceremonial Matcha\" href=\"https:\/\/www.matchaful.com\/collections\/matcha\/products\/single-origin-hikari-30g-tin\"\u003eHikari Ceremonial Grade Single Origin Matcha\u003c\/a\u003e, which lends a robust yet balanced matcha flavor to the snack. Packed with crunchy clusters of organic hemp and activated pumpkin seeds, our grain-free matcha granola is lightly sweetened with organic maple syrup and coconut sugar.\u003c\/p\u003e\n\u003cp\u003eEnjoy as a superfood breakfast with your favorite yogurt or non-dairy milk or by the handful as a healthy snack throughout the day!\u003c\/p\u003e\n\u003cp\u003eNaturally caffeinated and a good source of manganese, magnesium, iron, and zinc. Best enjoyed within 4 months of delivery.\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":37670809010370,"sku":"MSH10080","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/products\/original_matcha_granola_front.jpg?v=1642044711"},{"product_id":"houjicha-30g","title":"Houjicha - 30g","description":"\u003cp\u003eHoujicha is a roasted Japanese green tea with a soothing and earthy profile. Roasting turns the green tea leaves to a reddish-brown color, removes bitterness, and imparts the tea's signature toasty aroma.\u003c\/p\u003e\n\u003cp\u003eOur houjicha is produced by Osada Tea, and grown from first flush tea leaves in an organic tea farm community within the Tenryu District known as \"organic valley.\" It's rich in antioxidants and l-theanine. Presenting a medium-roast profile, houjicha offers a slightly less caffeinated experience than matcha. Enjoy hot or iced with your milk of choice.\u003c\/p\u003e\n\u003cp\u003eFlavor notes: Coffee, Puffed Rice, Cacao\u003cbr\u003eOrigin: Shizuoka Prefecture, Japan\u003c\/p\u003e\n\u003cp\u003eIngredients: 100% Pure Organic Japanese Green Tea\u003c\/p\u003e\n\u003cp\u003eAlso available in \u003ca href=\"https:\/\/www.matchaful.com\/products\/houjicha-100g\" title=\"Houjicha 100g\"\u003e100g\u003c\/a\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":46537032794343,"sku":"HOJ10011","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/houjicha_30g.jpg?v=1689218302"},{"product_id":"houjicha-100g","title":"Houjicha - 100g","description":"\u003cp\u003eHoujicha is a roasted Japanese green tea with a soothing and earthy profile. Roasting turns the green tea leaves to a reddish-brown color, removes bitterness, and imparts the tea's signature toasty aroma.\u003c\/p\u003e\n\u003cp\u003eOur houjicha is produced by Osada Tea, and grown from first flush tea leaves in an organic tea farm community within the Tenryu District known as \"organic valley.\" It's rich in antioxidants and l-theanine. Presenting a medium-roast profile, houjicha offers a slightly less caffeinated experience than matcha. Enjoy hot or iced with your milk of choice.\u003c\/p\u003e\n\u003cp\u003eFlavor notes: Coffee, Puffed Rice, Cacao\u003cbr\u003eOrigin: Shizuoka Prefecture, Japan\u003c\/p\u003e\n\u003cp\u003eIngredients: 100% Pure Organic Japanese Green Tea\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eAlso available in \u003ca href=\"https:\/\/www.matchaful.com\/products\/houjicha-30g\" title=\"Houjicha 30g Tin\" rel=\"noopener\" target=\"_blank\"\u003e30g tin\u003c\/a\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":46537095250151,"sku":"HOJ10021","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/houjicha_100g_front.jpg?v=1689222276"},{"product_id":"matcha-ritual-set-seigaiha","title":"Matcha Ritual Set: Seigaiha","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFeatured in the goop Gift Guide. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis Matcha Ritual Set: Seigaiha is a complete set that includes everything you need to whisk up a perfect cup of matcha: 30g of Kiwami Single Cultivar Matcha, traditional bamboo whisk, gold matcha scoop, matcha sifter, Seigaiha whisking bowl, and white ceramic whisk stand. This set is perfect for gifting, or for upgrading your own matcha set up.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhat’s Inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/single-origin-kiwami-tin-30g\"\u003e\u003cspan\u003eOrganic Kiwami Single Cultivar Matcha - 30g\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe word Kiwami translates to “ultimate” or “extreme.” Displaying a balanced umami flavor, Kiwami presents tasting notes of florals, honey, and cream, a refreshing fragrance, and a hint of natural sweetness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/matchaful-whisk\"\u003e\u003cspan\u003eTraditional Bamboo Whisk\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAn authentic, traditional tool to prepare matcha, bamboo whisks have been around for thousands of years. They are used during traditional Japanese tea ceremonies. Our whisks are hand-carved and shaped directly out of bamboo. Because of this, there is a slight, natural variation in size and shape. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/collections\/accessories\/products\/matcha-sifter\"\u003e\u003cspan\u003eMatcha Sifter\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis minimally designed, two-part tea strainer (chakoshi) has a fine mesh body, ideal for sifting clump-free matcha. The separate receiving dish can be used as a vessel to hold sifted matcha and as a stand for the strainer. Made of high-quality stainless steel, this tea strainer was crafted in Tsubame, a city known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/gold-matcha-scoop\"\u003e\u003cspan\u003eGold Matcha Scoop\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElegant and minimal, this gold measuring scoop is made from high-quality stainless steel to prevent rust and maintain a beautiful luster. This one-teaspoon scoop measures the ideal portion of matcha every time. Our Gold Matcha Scoop is made in Tsubame, a city known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/seigaiha-whisking-bowl\"\u003e\u003cspan\u003eSeigaiha Whisking Bowl\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eMade in collaboration with Manhattan-based ceramist Julie Hadley, this original, Matchaful-exclusive design features the seigaiha pattern—a traditional Japanese design made of rows of ocean waves that form a fan-shaped pattern. Directly translated, seigaiha means “blue ocean and waves” and symbolizes the desire for peaceful living and tranquility—bringing a moment of peace and presence into your matcha routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEvery bowl is handmade and hand-pressed, creating slight variations from bowl to bowl so that no two are exactly the same. Find the artist Julie Hadley on Instagram \u003c\/span\u003e\u003ca href=\"https:\/\/www.instagram.com\/jshadley27\/\"\u003e\u003cspan\u003e@jshadley27\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e. Each bowl is made from stoneware and is lead-free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/white-whisk-stand\"\u003e\u003cspan\u003eWhite Ceramic Whisk Stand\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis white ceramic whisk stand (chasen yasume) is a vital component of your matcha ritual that will prolong the lifespan of your bamboo whisk. We recommend that you store your bamboo whisk on the whisk stand directly after using and cleaning.\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":50522494632167,"sku":"50522494632167","price":268.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/matchaful-seigaiha-ritual-set.jpg?v=1780456748"},{"product_id":"matcha-ritual-set-mica","title":"Matcha Ritual Set: Mica","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis Matcha Ritual Set: Mica is a complete set that includes everything you need to whisk up a perfect cup of matcha: 30g of Kiwami Single Cultivar Matcha, traditional bamboo whisk, gold matcha scoop, matcha sifter, Mica whisking bowl, and black ceramic whisk stand. This set is perfect for gifting, or for upgrading your own matcha set up.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhat’s Inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/single-origin-kiwami-tin-30g\"\u003e\u003cspan\u003eKiwami Single Cultivar Matcha - 30g\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur highest grade of matcha, the word Kiwami translates to “ultimate” or “extreme.” Displaying a balanced umami flavor, Kiwami presents tasting notes of florals, honey, and cream, a refreshing fragrance, and a hint of natural sweetness. (It’s also the best matcha we’ve ever tasted.) \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/matchaful-whisk\"\u003e\u003cspan\u003eTraditional Bamboo Whisk\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAn authentic, traditional tool to prepare matcha, bamboo whisks have been around for thousands of years. They are used during traditional Japanese tea ceremonies. Our whisks are hand-carved and shaped directly out of bamboo. Because of this, there is a slight, natural variation in size and shape. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/collections\/accessories\/products\/matcha-sifter\"\u003e\u003cspan\u003eMatcha Sifter\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis minimally designed, two-part tea strainer (chakoshi) has a fine mesh body, ideal for sifting clump-free matcha. The separate receiving dish can be used as a vessel to hold sifted matcha and as a stand for the strainer. Made of high-quality stainless steel, this tea strainer was crafted in Tsubame, a city known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/gold-matcha-scoop\"\u003e\u003cspan\u003eGold Matcha Scoop\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElegant and minimal, this gold measuring scoop is made from high-quality stainless steel to prevent rust and maintain a beautiful luster. This one-teaspoon scoop measures the ideal portion of matcha every time. Our Gold Matcha Scoop is made in Tsubame, a city known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/micas-whisking-bowl\"\u003e\u003cspan\u003eMica Whisking Bowl\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis meticulously crafted whisking bowl (chawan) combines modern aesthetics with practical functionality, enhancing the tactile ritual of preparing and enjoying matcha. The artist, Mica Spicka, has thoughtfully folded the bowl's walls inward, creating a distinctive silhouette that contours comfortably in the hand. The carefully designed spout and deep footed base ensure effortless pouring. Made from finely ground manganese stoneware, its exterior boasts a rich organic color and finely textured surface. Each bowl is made entirely by the hand of the artist in NYC and is one of a kind. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan style=\"font-weight: 400;\"\u003eLead-free. Made with food-safe glaze formulated to resist acids and bases.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/black-ceramic-whisk-stand\"\u003e\u003cspan\u003eBlack Ceramic Whisk Stand\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis whisk stand is a vital component of your matcha ritual—it will prolong the lifespan of your \u003c\/span\u003e\u003ca href=\"https:\/\/www.matchaful.com\/collections\/accessories\/products\/matchaful-whisk\"\u003e\u003cspan\u003etraditional bamboo whisk\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e—and this Black Ceramic Whisk Stand looks chic on any countertop. We recommend that you store your bamboo whisk on the whisk holder directly after using and cleaning.\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":50522551124199,"sku":"50522551124199","price":268.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/matcha-ritual-set-mica-whisking-bowl-matchaful.jpg?v=1749507678"},{"product_id":"premium-matcha-essentials-set","title":"Premium Matcha Essentials Set","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur new and improved Premium Matcha Essentials Set is an elevated collection of high-quality, handcrafted matcha must-haves. This premium set includes our Kiwami Single Cultivar Matcha plus all of our hand-picked essential tools needed to whisk up a perfect cup of matcha—bamboo whisk, scoop, and sifter, all contained in a travel pouch.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhat’s Inside:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/single-origin-kiwami-tin-30g\"\u003e\u003cspan\u003eKiwami Single Cultivar Matcha - 30g\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur highest grade of matcha, the word Kiwami translates to “ultimate” or “extreme.” Displaying a balanced umami flavor, Kiwami presents tasting notes of florals, honey, and cream, a refreshing fragrance, and a hint of natural sweetness—it’s also the best matcha we’ve ever tasted. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/matchaful-whisk\"\u003e\u003cspan\u003eTraditional Bamboo Whisk\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe authentic, traditional tool to prepare matcha, Bamboo Whisks were the utensil used thousands of years ago during traditional Japanese tea ceremonies. This is a tool we could not make matcha without. Our whisks are hand-carved and shaped directly out of bamboo. Because of this, there is a slight, natural variation in size and shape. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/collections\/accessories\/products\/matcha-sifter\"\u003e\u003cspan\u003eMatcha Sifter\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis minimally-designed, two-part tea strainer (chakoshi) has a fine mesh body ideal for sifting clump-free matcha. The separate receiving dish can be used as a vessel to hold sifted matcha and as a stand for the strainer. Made of high-quality stainless steel, this tea strainer was crafted in Tsubame-city, an area known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.matchaful.com\/products\/gold-matcha-scoop\"\u003e\u003cspan\u003eGold Matcha Scoop\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eElegant and minimal, this gold measuring scoop is made from high-quality stainless steel to prevent rust and maintain a beautiful luster. This 1 tsp scoop measures the ideal portion of matcha every time. Our Gold Scoop is made in Tsubame City, an area known for its abundance of mineral resources and production of tableware and metal houseware.\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":50522707886311,"sku":"PremiumEssentialSet","price":112.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/matchaful-premium-essentials-set.jpg?v=1781270257"},{"product_id":"hello-homebody-whisking-bowl","title":"Hello Homebody Whisking Bowl","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned in collaboration with \u003c\/span\u003e\u003cspan\u003eHello Homebody\u003c\/span\u003e\u003cspan\u003e, a Bronx-based ceramics studio by \u003c\/span\u003e\u003cspan\u003eCameron Busch\u003c\/span\u003e\u003cspan\u003e, this handmade\u003c\/span\u003e\u003cspan\u003e Matcha Whisking Bowl\u003c\/span\u003e\u003cspan\u003e blends beauty and balance. Its ideal depth and curve create a rich, creamy froth for perfectly whisked matcha.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted from lead-free stoneware and fired in NYC, each bowl features subtle variations that make every piece unique.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize: \u003c\/span\u003e\u003cspan\u003eApprox 16 fl oz (max volume); 8 fl oz whisking volume \u003cbr\u003e\u003cbr\u003e\u003ca rel=\"noopener\" title=\"Hello Homebody Pinch Cup\" href=\"https:\/\/www.matchaful.com%20%E2%80%BA%20products%20%E2%80%BA%20hello-homebody-pinch-cup\" target=\"_blank\"\u003ePinch Cup\u003c\/a\u003e not included. Pair with the pinch cup and custom whisk stand for the full matcha set \u003ca rel=\"noopener\" title=\"Hello Homebody Matcha Set\" href=\"https:\/\/www.matchaful.com%20%E2%80%BA%20products%20%E2%80%BA%20hello-homebody-matcha-set\" target=\"_blank\"\u003ehere\u003c\/a\u003e.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":51319294853351,"sku":"Homebody_Bowl","price":136.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hello-homebody-whisking-bowl-matchaful-1.jpg?v=1761323663"},{"product_id":"hello-homebody-pinch-cup","title":"Hello Homebody Pinch Cup","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eHandcrafted at Hello Homebody, a ceramics studio in NYC founded by artist \u003c\/span\u003e\u003cspan\u003eCameron Busch\u003c\/span\u003e\u003cspan\u003e, the \u003c\/span\u003e\u003cspan\u003eHello Homebody Pinch Cup\u003c\/span\u003e\u003cspan\u003e is an intentional tribute to daily matcha rituals. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach piece features perfectly placed finger divots in the sides of the cup that make it a joy to hold and evoke the natural weathering of stone after thousands of repeated touches. We recommend preparing your matcha in the\u003c\/span\u003e\u003cspan\u003e \u003ca href=\"https:\/\/www.matchaful.com%20%E2%80%BA%20products%20%E2%80%BA%20hello-homebody-whisking-bowl\" title=\"Hello Homebody Whisking Bowl\" rel=\"noopener\" target=\"_blank\"\u003eHello Homebody Matcha Whisking Bowl\u003c\/a\u003e \u003c\/span\u003e\u003cspan\u003eand pouring it into the Pinch Cup with water, ice, milk, sweetener, or however you enjoy your matcha. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAll Hello Homebody pieces are made of lead-free stoneware and feature subtle variations that make each cup one-of-a-kind.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize: \u003c\/span\u003e\u003cspan\u003eApprox 10 fl oz \u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":51319303766247,"sku":"Homebody_Cup","price":80.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hello-homebody-pinch-cup-matchaful-4.jpg?v=1762289514"},{"product_id":"hello-homebody-matcha-set","title":"Hello Homebody Matcha Set","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003eHello Homebody Matcha Set\u003c\/span\u003e\u003cspan\u003e includes a \u003c\/span\u003e\u003cspan\u003eMatcha Whisking Bowl\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan\u003e Pinch Cup\u003c\/span\u003e\u003cspan\u003e, and \u003c\/span\u003e\u003cspan\u003eWhisk Stand\u003c\/span\u003e\u003cspan\u003e—each handcrafted in NYC by ceramicist \u003c\/span\u003e\u003cspan\u003eCameron Busch\u003c\/span\u003e\u003cspan\u003e. Finished with an elegant iron glaze that reveals rich earth tones and metallic luster, this intentional trio of tools brings warmth and artistry to your matcha ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned for function and aesthetic harmony, each lead-free stoneware piece is one-of-a-kind and showcases the beauty of small-batch craftsmanship.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePinch Cup: Approx 10 fl oz \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhisking Bowl: Approx 16 fl oz (max volume); 8 fl oz whisking volume \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":51462218121447,"sku":"Homebody_Set","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hello-homebody-matcha-set-matchaful-2.jpg?v=1762289363"},{"product_id":"yumiko-kuga-whisking-bowl-and-matcha-cup-set","title":"Yumiko Kuga Whisking Bowl and Matcha Cup Set","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003eYumiko Kuga Whisking Bowl and Matcha Cup Set\u003c\/span\u003e\u003cspan\u003e pairs her signature \u003c\/span\u003e\u003cspan\u003eWhisking Bowl\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cspan\u003eMatcha Cup\u003c\/span\u003e\u003cspan\u003e—both handmade in NYC—for an intentional matcha ritual. Each stoneware piece is finished with Kuga’s smooth Skim Milk glaze, designed to highlight vibrant matcha and ensure effortless cleaning.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach one-of-a-kind whisking bowl and matcha cup is made from stoneware and is lead-free. Slight variations between each piece reflect the serendipity of hand-thrown ceramics.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBowl: Approx 16 fl oz (max volume); 8 fl oz whisking volume \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCup: Approx 10 fl oz max volume\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":51462241550567,"sku":"Yumiko_Set_Skim","price":210.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/yumiko-kuga-whisking-bowl-matcha-cup-set-matchaful-2.jpg?v=1760057701"},{"product_id":"hello-homebody-whisk-stand","title":"Hello Homebody Whisk Stand","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cspan\u003eHello Homebody Whisk Stand\u003c\/span\u003e\u003cspan\u003e is an essential tool to extend the lifespan of your \u003c\/span\u003e\u003cspan\u003eBamboo Whisk\u003c\/span\u003e\u003cspan\u003e when not in use. The shape and design of this whisk stand is compatible with most whisk sizes to help your whisk dry properly and maintain shape between uses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cb id=\"docs-internal-guid-5c689e7e-7fff-1d5b-a3c0-299f9c6008d8\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eEach one-of-a-kind piece is fired in NYC by local artist \u003c\/span\u003e\u003cspan\u003eCameron Busch\u003c\/span\u003e\u003cspan\u003e in lead-free stoneware.\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWhisk not included.\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":51462254100711,"sku":"Homebody_WhiskStand","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/hello-homebody-whisk-stand-matchaful-3.jpg?v=1762289709"},{"product_id":"organic-tsuyuhikari-limited-reserve-matcha-30g","title":"Organic Tsuyuhikari Limited Reserve Matcha - 30g","description":"\u003cp\u003eRoughly translating to \"dew light,\" Tsuyuhikari, our Limited Reserve Matcha, offers a smooth and delicate cup with tasting notes of snap pea, cashew, and grapefruit. With a medium body and low astringency, this single cultivar matcha is ideal for a refined latte, au lait, or ceremonial preparation.\u003c\/p\u003e\n\u003cp\u003eSustainably grown in the lush hills of Shizuoka, Japan at Hattori Tea Farm by Hattori-san, a fourth-generation farmer and pioneer in sustainable tea cultivation, Tsuyuhikari is crafted from a rare single cultivar harvested in small quantities each year from a single tea plant lineage. This makes Tsuyuhikari exceptionally uncommon, as most matcha is made from blends of multiple cultivars sourced from different farms to achieve a consistent flavor profile.\u003c\/p\u003e\n\u003cp\u003eShaded by solar panels using Hattori-san's patented technique and fertilized exclusively with organic materials, Tsuyuhikari is now USDA Certified Organic, a recognition that reflects how this matcha has always been grown.\u003c\/p\u003e\n\u003cp\u003eAfter harvest, the leaves are steamed immediately to stop oxidation and lock in color, flavor, and nutrients. They're dried, de-stemmed, and de-veined down to pure tencha, then stone-milled to order at low temperatures, so that nothing about the leaf is altered or lost before it reaches you.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIngredients: 100% Pure Japanese Matcha (Tsuyuhikari cultivar, USDA Certified Organic)\u003c\/span\u003e\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":52152709808359,"sku":"MST20038","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/organic-tsuyuhikari-limited-reserve-matcha-30g-tin.jpg?v=1780454375"},{"product_id":"sobacha-100g","title":"Sobacha - 100g","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eSobacha is made from carefully selected roasted buckwheat kernels. Naturally caffeine free, it steeps into a warm infusion with notes of popcorn, roasted peanut, and toffee, perfect to enjoy any time of day.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOur sobacha comes from a single producer in Minami Aizu, sourcing buckwheat from select regions across Japan, including Hokkaido, Nagano, and Ibaraki. With no added sugar, flavoring, or caffeine, it's a simple, comforting cup you can brew hot or cold, morning, midday, or right before bed.\u003c\/p\u003e\n\u003cp\u003eFlavor notes: \u003cmeta charset=\"utf-8\"\u003ePopcorn, Roasted Peanut, Toffee\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIngredients: \u003cmeta charset=\"utf-8\"\u003e100% Roasted Buckwheat Kernels\u003c\/p\u003e","brand":"Matchaful","offers":[{"title":"Default Title","offer_id":52467322683623,"sku":"Sobacha100","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/files\/sobacha_100g_mockup_1.png?v=1786467367"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/6704\/collections\/matchaful-accessories-collection_404a8849-6d21-4afd-9b99-4ed6a6ce0967.jpg?v=1642045014","url":"https:\/\/www.matchaful.com\/collections\/featured.oembed?page=2","provider":"Matchaful","version":"1.0","type":"link"}